Pepperidge Farms Goldfish Brand Launches a New Parenting Site (5 Winners! Giveaway ends 11/30/12)

If you read my blog on a regular basis you know that I rarely post press releases unless I feel like the information would be of some interest to my readers.

I may be the mother to teenagers, but that doesn’t mean that I still don’t have parenting questions. After all, we were not given a manual when our babies are delivered on “How to be a Parent” (I wish we did!). We all learn through trial and error, as well as by taking advice and suggestions from family, friends, pediatricians and experts.

It’s nice to know that you are not the only parent in the world dealing with certain situations. It’s nice to have a community and ample resources to turn to when you have questions. That is why I think this new site can be a very valuable assets to all parents.

For half a century, Pepperidge Farm’s beloved Goldfish crackers have brought smiles to families across the U.S., and now, the brand will aim to deliver even more moments of family connection with the launch of their new parenting-focused Web site – GoldfishSmiles.com. From professional insights on how to raise resilient and optimistic children to personal stories from a panel of well-known moms and dads, GoldfishSmiles.com provides parents with a fun collection of ideas and advice for creating smiles and meaningful moments with their kids.

To kick off the launch of the site, Pepperidge Farm has enlisted a team of parents to share their own unique perspectives on adding smiles to special family moments. These influential moms and dads include: Dr. Karen Reivich, an expert in positive parenting; NBA superstar Dwyane Wade, a prominent figure in the Goldfish brand’s Team Xtreme and active play platform for kids; and bloggers from the popular sites The Happiest Mom, Food For My Family, Balancing Everything, Classic Play and Mocha Dad. Through the site, these contributors will regularly publish their own parenting “how-to’s”, personal stories, and book recommendations for parents and kids alike.

“We are so excited to share the news of the launch of GoldfishSmiles.com with all parents and fans of Goldfish,” said Stephen White, Vice President – Crackers at Pepperidge Farm. “We broadened our Fishful Thinking initiative that focused on helping parents instill optimism, emotional awareness, goal setting, resilience and empowerment in their children to include new partnerships with our parent contributors. We are confident that we’ll be able to help spread more smiles to families everywhere.”

By visiting GoldfishSmiles.com, consumers can gain access to all of these parenting resources, which range from tips for mealtime, to suggestions for getting active as a family, to playful activities and ideas. Parents may also take part in the conversation by posting questions and comments, as well as sharing their own stories with the brand on Twitter (http://twitter.com/goldfishsmiles) and on Facebook (http://www.facebook.com/GoldfishSmiles). This online forum through which parents can engage with one another and the site’s contributors offers a positive community experience, brought to consumers by a brand that has long been part of their family life.

As the Goldfish community continues to expand online, its product lineup continues to grow as well with the introduction of Goldfish Grahams Cookies & Cream. This wholesome sweet treat joins the Goldfish Grahams S’mores, Vanilla Cupcake and Fudge Brownie varieties.  And with nine flavors of Goldfish crackers including the ever-popular Cheddar, Pizza, Parmesan and Pretzel varieties, six Goldfish Flavor Blasted varieties, as well as the brand’s Goldfish bread, there is an option that is sure to please everyone.

I checked out the site and I found several great articles. My favorites are “Create a Laugh In”, “Dinner Show” and “Mealtime Messages”. Even though the articles seem to lean more towards parents of children under 13, I think some of the tips can still be applied to the over 13 crowd.

The Family Fun section is filled with great ideas and activities your family can do together.

If you would like more information about Pepperidge Farm visit their website at www.PepperidgeFarm.com. You can also find them on Facebook and Twitter.

In honor of the new GoldFishSmiles.com website I have a nice giveaway for FIVE (5) lucky readers. Each winner will received five (5) assorted Goldfish products (not necessarily the ones pictured).

This giveaway is open to US residents only and will end on November 30, 2012 at 12:01 AM (EST). The winners will be chosen at random using a random number generator from all eligible entries. The winners will be notified via e-mail and will have three days to reply or a new winner will be chosen in their place.

To enter please comment on this post and tell me what your favorite Goldfish cracker flavor is – or – a feature you like the most at the new GoldfishSmiles.com website.

For extra entries you can use the Rafflecopter widget (below) but you must complete the initial entry requirement or the additional entries won’t qualify.

a Rafflecopter giveaway


*I received a few free product samples in exchange for this post. There was no compensation. The opinions expressed are my own and are not influenced in any way.

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About Kimberly

Kimberly Vetrano resides in the suburbs of New York City with her family, five cats, dog, a tank full of fish and snails. She is also a freelance writer and photographer.


  1. I like the Pizza and my husband likes the Cheddar.

  2. Kelly Ann T. says:

    I like the cheddar and pretzles

  3. I love the regular cheddar Goldfish. They go great with so many different soups, etc.

  4. I like the Colors Cheddar.
    Thanks for the chance!

  5. I like the pizza ones

  6. Elizabeth Hicks says:

    my kiddies love the whole wheat ones and those I prefer for my kids, but mine and my kids personal favorites are the cupcake ones!!

  7. Jennifer T. says:

    I like the Baby Cheddar Goldfish crackers.

  8. Kellie Rose Wilson says:


  9. My favorite is the Pizza.

  10. Cindy Merrill says:

    My favorite is the Pizza flavor, but I’m intrigued about the new Fudge brownie flavored cracker.

  11. Marti Parks says:

    My favorite is the original Goldfish.

  12. I like the pizza flavored Goldfish crackers
    Thank you for hosting this giveaway

    pumuckler {at} gmail {dot} com

  13. I love the cheddar

  14. I like the Original flavor!

  15. Cheddar is our favorite. We always have a bag in the house.

  16. I like Pretzel flavor.

    janetfaye (at) gmail (dot) com

  17. Mary Casper says:

    I like the original goldfish crackers

  18. I love the Parmesan flavored fish!

  19. Pizza goldfish are the favorites at my house.

  20. I love the pizza flavor