Get a Frosty and Give Back with Wendy’s Father’s Day Frosty Weekend Promotion


Wendy's Father's Day Frosty Weekend


Father’s Day is this weekend. It’s a time to celebrate that very special man in your life whether it’s your father, stepfather, grandfather or uncle.

Sometimes it’s not so much the gifts that make Father’s Day special. Sometimes it’s just spending quality time together that matters most. Even something simple as a backyard barbecue, tossing a ball around or enjoying ice cream is all dad needs to feel special.

Speaking of ice cream, Father’s Day weekend (Saturday, June 14 and Sunday, June 15) participating Wendy’s are having a Father’s Day Frosty Weekend promotion. In addition to enjoying some sweet ice cream together your purchases will also help the Dave Thomas Foundation for Adoption (DTFA) which helps over 134,000 children in North America waiting in foster care until they can find their “forever homes”.

I don’t normally post press release information but I will when I feel it’s important enough to share with others.

Get a Frosty. Give back. Wendy’s is making Father’s Day even sweeter with its fan-favorite Father’s Day Frosty Weekend promotion.

Throughout Father’s Day Frosty Weekend – Saturday, June 14, and Sunday, June 15 – participating Wendy’s restaurants will donate 50 cents from the sale of every Frosty product to support the Dave Thomas Foundation for Adoption® (DTFA), an organization that works to help find permanent, loving families for the more than 134,000 children in North America waiting in foster care to be adopted.

“Father’s Day is the perfect time to continue my dad’s legacy to help children in foster care find permanent, loving dads (and moms),” said Wendy Thomas, daughter of Wendy’s founder, Dave Thomas, who was adopted as a boy.

“In the past eight years, Wendy’s has raised more than $12 million through our Father’s Day Frosty weekend program,” said Liz Geraghty, Vice President, Brand Marketing. “This promotion gives us a chance to rally fans around a cause that’s at the core of Wendy’s, and provide our customers with a sweet way to give back to the community.”

To  help shine a light on the life-changing impact of uniting children waiting in foster care with permanent, loving families, Wendy’s is releasing a second video in the “In Their Own Words” video series. The videos show real stories of adoption from the voices of adopted children and their families. William and Elizabeth Wilder, parents to Christopher (12) and Elizabeth (4), share their journey of reuniting two biological siblings into their family through adoption. To view the second video, visit: http://youtu.be/PyoF3dPgAzU.

Wendy’s Father’s Day Frosty Weekend promotion is part of a year-long national cause marketing campaign including national TV and radio advertising, a new multi-media adoption hub, the “In Their Own Words” video series, a blue ribbon icon and in-restaurant quarterly fundraisers.

I think this is a great campaign. I like that they are helping children in foster care to find their own dads that they can one day share an ice cream with. I feel that ALL children deserve a “forever home”.

Wendy’s Frosty Floats and other Frosty treats are delicious too. 🙂

If you would like to learn more about the Father’s Day Frosty Weekend and ways to give back visit www.Wendys.com/Adoption.

For more information about The Dave Thomas Foundation for Adoption please visit DaveThomasFoundation.org, or call 1-800-ASK-DTFA.



*I will be receiving a free Wendy’s gift card in exchange for sharing news about this promotion. There was no other compensation. The opinions expressed are my own unless otherwise noted.

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About Kimberly

Kimberly Vetrano resides in the suburbs of New York City with her family and "mini zoo" consisting of five cats, a dog and a Goldfish. Kimberly is a teacher's assistant for a Kindergarten class. When she is not working or blogging, Kimberly enjoys taking photos of nature and hanging out with family and friends.