New products from Hellmann’s


I love making deviled eggs!

I love making deviled eggs!

If you are a long time reader of She Scribes you might recall that I am a big fan of Hellmann’s Mayonnaise. I grew up with Hellmann’s. It’s the only mayonnaise that my mother would buy. I honestly didn’t think were any others even close to Hellmann’s.

For a while I was even a brand ambassador for Hellmann’s. I was even with them when they achieved the Guinness Book of World Records for the world’s longest picnic table. That was a fun day. I had to opportunity to meet Andy Cohen, host of Bravo’s Watch What Happens: Live. Actress Katie Holmes was there that day (I never saw her) as well as Chef Tim Love, Chef Mario Batali, Basketball player Paul Pierce (Brooklyn Nets), Chef Aaron Sanchez and several others.

There is so much you can do with Hellmann’s Mayonnaise, aside from spreading it on your sandwich or mixing with Tune, egg and potato salads.

Hellmann's awarded the Guinness Book of World Record for the longest picnic table.

Hellmann’s awarded the Guinness Book of World Record for the longest picnic table.

Did you know you can bake with Hellmann’s too?

Here is a recipe for Chocolate Mayonnaise Cake. I have had chocolate cake made with Hellmann’s Mayonnaise and its incredibly moist and delicious.

Hellmann's Chocolate Cupcake

Chocolate Mayonnaise Cupcakes


  • 2 cups all-purpose flour
  • 3/4 cup unsweetened cocoa powder
  • 1 1/4 tsp. baking soda
  • 1/4 tsp. baking powder
  • 3 eggs
  • 3/4 cup sugar
  • 1 tsp. vanilla extract
  • 1 cup Hellmann’s Organic Mayonnaise
  • 1 1/3 cups water, at room temperature


  • Preheat oven to 275°. Line cupcake pans with 24 paper or foil cupcake liners; set aside
  • In medium bowl, combine flour, cocoa powder, baking soda and baking powder; set aside.
  • In large bowl, with electric mixer at high speed, beat eggs, sugar and vanilla for 3 minutes or until light and fluffy. Beat in Hellmann’s Organic Mayonnaise at low speed until blended. Alternately beat in flour mixture with water, beginning and ending with flour mixture. Fill the prepared cupcake liners with batter 3/4 full.
  • Bake 24 minutes or until toothpick inserted in centers comes out clean. Cool 10 minutes; remove from pans and cool completely. Frost with icing of choice.

Try this recipe when you have a chance. You won’t be disappointed.


Hellmann’s recently introduced two NEW additions to the Hellmann’s family.

  • USDA certified Hellmann’s Organic Mayonnaise.
  • Hellmann’s Carefully Crafted – an eggless dressing and spread.

According to Hellmann’s…

These new products offer parents wholesome options made with real, quality ingredients and the creamy taste Hellmann’s is known for to satisfy a variety of eating habits – whether due to dietary restrictions, food allergies or personal preferences. It’s time to stock the pantries and get cooking with more varieties than ever before, so everyone leaves the dinner table with a satisfied appetite. All Hellmann’s varieties will be available in your local grocery store starting February 15th – no special trips required.

 NEW Hellmann’s Organic Mayonnaise

  • Now you can enjoy the great taste you expect from Hellmann’s in an organic option that is USDA certified, contains no artificial flavors or preservatives, and is made with only the finest organic ingredients.
  • Hellmann’s Organic Mayonnaise will be offered in three delicious flavors: Original, Roasted Garlic and Spicy Chipotle.
  • Available February 2016.

Carefully Crafted

NEW Hellmann’s Carefully Crafted Dressing & Sandwich Spread

  • Features the rich, creamy taste from Hellmann’s, free from cholesterol*, eggs, and artificial colors and flavors. Hellmann’s Carefully Crafted Dressing & Sandwich Spread is also made with non-GMO sourced ingredients.
  • Available February 2016.

 *Versus 5mg cholesterol in Hellmann’s Real Mayonnaise. *Contains 10g of fat per serving.

I was sent the products to review. I am IN LOVE with the Roasted Garlic variety. Where has that been all my life! LOL! The Roasted Garlic variety takes your meals to a whole new level. It adds just the right amount of garlic to your sandwiches, deviled eggs, salads (egg, potato), tuna and even grilled cheese (replace butter with mayonnaise when you make grilled cheese – its so much better). My entire family enjoyed the Roasted Garlic Hellmann’s Organic Mayonnaise so much that the jar was gone in no time. We used it for a variety of meals.


The Spicy Chipotle has a bit of a “kick” to it. I’m not a fan of things that are too spicy. This is just a wee bit too spicy for my preferences. None the less I think using the Spicy Chipotle will make your deviled eggs something will talk about long after your gathering. I also think you can use this on Hellmann’s Parmesan Crusted Chicken recipe (you can find it on my site here).


The Original is just as good. I don’t notice too much of a drastic difference between original Hellmann’s Mayonnaise and the new Hellmann’s Organic Mayonnaise in original flavor.

I haven’t tried the new spreads yet, but I am looking forward to it.

Thank you Hellmann’s for the new products (especially the Hellmann’s Organic Mayonnaise in Roasted Garlic flavor). It’s nice to know that Hellmann’s continues to offer consumers quality, and flavorful, products.

For more information about these and other Hellmann’s products please visit Hellmanns.com. You can also find the brand on social media. All of the link are found on the top right of their home page. Be sure to check out all the recipes on their website too.

Have you tried the new Hellmann’s products yet? What do you think about these new product offerings?

Hellmann's logo


*I received free product samples in order to do this review. There was no compensation. The opinions expressed are my own and not influenced in any way.

Related Posts:

About Kimberly

Kimberly Vetrano resides in the suburbs of New York City with her family and "mini zoo" consisting of five cats, a dog and a Goldfish. Kimberly is a teacher's assistant for a Kindergarten class. When she is not working or blogging, Kimberly enjoys taking photos of nature and hanging out with family and friends.